COVID-19: Demand for Hand Sanitizer Creating Sizable Opportunity

March 25, 2020 8:36 AM EDT | Source: MarijuanaStox

Houston, Texas--(Newsfile Corp. - March 25, 2020) - Hand sanitizer has become a hot commodity.

That's especially true after the World Health Organization advised that we use "an alcohol-based hand sanitizer with at least 60% alcohol" and that we should "always wash hands with soap and water if hands are visibly dirty."

With such demand, the makers of Purell, GOJO Industries recently said, "We are seeing a substantial increase in demand. We have experienced several demand surges in the past during other outbreaks, and this is on the higher end of the spectrum."

In addition, "If we look more broadly over the past 26 weeks, sales of hand sanitizers and hand wipes have seen a lift in sales coinciding with the progression of flu season and coronavirus developments, as families, companies, and schools boost their efforts to stay healthy. Hand sanitizer sales have surpassed where they were during the 2017-2018 flu season, which the CDC reported as the most severe season since 2003-2004," says The NPD Group's Leen Nsouli, as quoted by Beauty Packaging.

With the coronavirus story making the rounds, demand for hand sanitizer may only increase.

One of the Potential Beneficiaries is Yield Growth Corp.

Yield Growth just submitted an application to Health Canada for expedited approval of its Urban Juve hand sanitizer. This is part of Yield Growth's effort to meet extensive product demand and help battle the coronavirus in Canada.

Urban Juve's natural hand sanitizer spray consists of 65% alcohol as per Health Canada guidelines, with a refreshing, clean blend of peppermint, lavender and orange peel oils. Urban Juve has secured the supply for all the packaging and raw ingredients for an initial production run and plans to have the product available for sale within the next 60 days. "Our company develops and offers products to improve lives. We are all hands on deck to be able to produce and provide consumers a hand sanitizer at a reasonable price and in a timely manner to meet the burgeoning demand," says Yield Growth CEO Penny White.

Yield Growth is also looking into regulations which would allow it to sell its Urban Juve hand sanitizer in other countries where Urban Juve products are sold, including the United States.

In the spirit of gratitude, Urban Juve has also initiated a campaign to support frontline healthcare workers. The selfless dedication of the care aides, cleaners, kitchen staff, management and everyone involved with caring for the most vulnerable among us at this critical time, deserve recognition and gratitude. Urban Juve is presently delivering 500 products as a donation to several senior care facilities in the immediate area.

"The secret to crisis is empathy, " says Bhavna Solecki, Yield Growth Director of Product Research. "Crisis management becomes a social responsibility of every company by taking meaningful steps and collective actions in decision making. When the extent of the pandemic crisis became apparent our team rallied to speed up the commercialization of our hand sanitizer. I am proud to be part of a team that is able to quickly leverage its knowledge and experience to research, develop and bring to market products that are of immediate necessity."

For more information, visit the company's website at https://yieldgrowth.com.

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