Vancouver, British Columbia--(Newsfile Corp. - August 29, 2026) - OCAL Financial Inc. (TSXV: OCAL) ("OCAL" or the "Company") announces that it has signed a six-month social media marketing agreement with DIBO Marketing, launching a video-first campaign to bring OCAL's approval-first way of buying and financing a vehicle to a much wider Canadian audience. The Company also announces that it has engaged Signal Capital Advisors Inc. for investor relations and capital markets advisory services, as described below.

OCAL has built something most Canadians have not seen yet: a way to get approved for financing first, then have the right vehicle sourced and delivered to your door, all without setting foot on a car lot. The Company believes the biggest thing standing between that model and the customers it serves best is simple awareness. This campaign is built to close that gap, with short-form video at its core, told through the people who actually run OCAL and the customers for whom it delivers.

Under the program, DIBO Marketing will lead strategy, creative direction, production and publishing across OCAL's social channels. Each month includes a structured filming session, twenty video scripts, professional editing of the resulting short-form video, and a steady stream of posts covering how OCAL works, Company milestones and customer deliveries, along with monthly performance reporting and optimization. DIBO Marketing founder Denis Cicak will personally direct the first filming day in Vancouver to set the creative standard for the campaign.

The choice of format is deliberate. Car buying research has moved to the phone, and short-form video is where a huge share of it now happens: real walkarounds, real deliveries, real explanations of how financing works. That plays directly to OCAL's strengths. A company that operates remotely and delivers to the customer's door has a story that shows well on camera, and OCAL intends to tell it with its own team and real deliveries rather than stock footage and slogans.

The push comes at a deliberate moment. OCAL is growing its funded-deal volume in British Columbia and Alberta and preparing to enter Ontario, and a stronger consumer brand supports both. It also complements the demand-generation technology OCAL has been investing in: the campaign builds the audience, and OCAL's AI-driven lead capture, qualification and approval process turns that attention into funded deals. Content produced under the campaign will follow OCAL's approval and compliance review before publication, consistent with how the Company approaches all public communications.

"We are genuinely excited about this one," said Mehdi Moghareh, Chief Executive Officer of OCAL. "We have spent years building a better way to buy and finance a vehicle, and the people who find us love it. Now it is time for a lot more Canadians to see it. Video is where car buyers spend their time, and DIBO knows how to tell a story there. Denis and his team are going to help us show, not just tell, what approval-first car buying looks like."

"Every funded deal starts with someone hearing about us for the first time," added Mr. Moghareh. "This campaign is about making that first moment happen far more often, and doing it with content we are proud of. And as our consumer brand grows, Signal Capital will help us tell the OCAL story just as well to the investment community."

Engagement of Investor Relations Advisor

The Company entered into a consulting agreement (the "Consulting Agreement") with Signal Capital Advisors Inc. ("Signal Capital"). Under the Consulting Agreement, Signal Capital will provide investor relations and capital markets advisory services to the Company on a month-to-month basis. Either party may terminate the Consulting Agreement on 15 days' prior written notice. The services will include, without restriction: advising on investor relations, capital markets strategy and stakeholder communications; assisting in the preparation and refinement of investor presentations, corporate messaging and related marketing materials; representing the Company in meetings and engagements involving investors; supporting investor outreach, shareholder engagement and capital markets initiatives on a best-efforts basis; and providing periodic progress updates, strategic recommendations and market feedback to the management of the Company.

As consideration for the services, the Company will pay Signal Capital a cash fee of C$7,000, plus applicable taxes, per month. In addition to the cash fee, the Company shall grant a total of 100,000 stock options ("IR Options") to purchase common shares ("Shares") of the Company. The IR Options, which shall vest in 25% increments on the 3-month, 6-month, 9-month and 12-month anniversaries of the grant date, are exercisable over four years at an exercise price of $0.13.

Signal Capital is an Ontario corporation that provides investor relations and capital markets advisory services and has its head office at 40 Scollard St., Toronto, Ontario M5R 3S1. Signal Capital is owned and controlled by Shushu Feng, its founder and managing director, who will be the individual principally responsible for providing the services to the Company. Signal Capital and Ms. Feng are arm's length to the Company.

The Consulting Agreement and the engagement of Signal Capital remain subject to the acceptance of the TSX Venture Exchange.

About OCAL

OCAL Financial Inc. is an asset-light, AI-native virtual automotive dealership and vehicle-finance platform. Operating remotely and licensed in British Columbia and Alberta, OCAL moves customers from application to approval, vehicle matching, digital contracting and delivery in a single workflow. Rather than carrying owned inventory, OCAL sources each vehicle only after a customer is approved, drawing on the OPENLANE auction network and select partners. OCAL earns revenue from vehicle sales and related finance and protection products, and does not hold consumer loans or assume credit-default risk. Its technology stack, which includes workflow orchestration, a lender-routing credit-intelligence system, voice AI, and a centralized business-intelligence system, is built specifically for automotive transactions.

To learn more about OCAL, visit www.ocalfinancial.ca.

Cautionary Notes

This news release does not constitute an offer to sell, or a solicitation of an offer to buy, any securities in the United States. The Company's securities have not been and will not be registered under the United States Securities Act of 1933, as amended (the "U.S. Securities Act") or any state securities laws and may not be offered or sold within the United States or to U.S. Persons unless registered under the U.S. Securities Act and applicable state securities laws or an exemption from such registration is available.

Cautionary Note Regarding Forward-Looking Information

This news release contains "forward-looking statements" and "forward-looking information" within the meaning of applicable securities laws (collectively, "forward-looking statements") within the meaning of Canadian securities legislation. Forward-looking information generally refers to information about an issuer's business, capital, or operations that is prospective in nature, and includes future-oriented financial information about the issuer's prospective financial performance or financial position. Forward-looking statements are often identified by the words "may", "would", "could", "should", "will", "intend", "plan", "anticipate", "believe", "estimate", "expect" or similar expressions and includes information regarding: the Company's business plans and marketing initiatives, including the expected content program with DIBO Marketing and its intended effect on the Company's brand awareness and customer acquisition; the engagement of Signal Capital and the grant and vesting of the IR Options; plans to expand into various provinces and, over time, into the United States; and, where applicable, proposed acquisitions and related appointments. To develop the forward-looking information in this news release, the Company made certain material assumptions, including but not limited to: prevailing market conditions; acceptance by the TSX Venture Exchange of the engagement of Signal Capital; the continued availability of the parties to perform the services; general business, economic, competitive, political and social uncertainties; and the ability of the Company to execute and achieve its business objectives. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. In particular, marketing outcomes such as audience growth, engagement and customer acquisition are not guaranteed. Accordingly, readers should not place undue reliance on forward-looking statements. Actual results may vary from the forward-looking information in this news release due to certain material risk factors. These risk factors include, but are not limited to: adverse market conditions; changes in general economic, business and political conditions; changes in applicable laws and regulations; compliance with extensive government regulation; reliance on key and qualified personnel; risks associated with the technology industry in general; and the risk factors disclosed under the heading "Risk Factors" in the filing statement of the Company available on SEDAR+ at www.sedarplus.ca. The foregoing list of material risk factors and assumptions is not exhaustive. The Company assumes no obligation to update or revise the forward-looking information in this news release, unless it is required to do so under Canadian securities legislation.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/312032

Source: OCAL Financial