PesoRama Announces Grand Opening of Stores #29, #30, and #31

A live stream of the ribbon cutting and new store opening celebration of store 29 will be held on Friday, November 21 at 3:00 PM CDMX / 4:00 PM EST on JOi's Instagram page: @joi.dollar.plus

Toronto, Ontario--(Newsfile Corp. - November 17, 2025) - PesoRama Inc. (TSXV: PESO) ("PesoRama" or the "Company"), a Canadian company operating dollar stores in Mexico under the JOi Dollar Plus brand, announces the upcoming opening of three new stores.

Store #29 - Roma Norte

Store #29 is 6,340 square feet standalone site in Roma Norte an affluent, highly commercial neighborhood. Positioned directly in front of the Durango Metrobús station, it will benefit from strong pedestrian flow. This opening reinforces our presence in the area. Planned opening on Friday, November 21.

Store #30 - Zócalo

Store #30 will be our first location in downtown Mexico City, approximately 1 km from Zócalo, the city's main square. The 6,620 square feet standalone premises sit within a high-traffic retail corridor. This store marks our entry into one of the capital's most iconic districts. Planned opening on Saturday, December 13.

Store #31 - Parque Puebla

Store #31 will be our first in Puebla, located about 6 km from the Historic Center. The 4,585 square feet store is situated within one of the city's main shopping malls. This store marks our commitment to reaching every Mexican home. Planned opening on Sunday, December 21.

"The openings of stores #29, #30 and #31 mark an important step in our expansion and further increase accessibility for Mexican consumers who want to shop at our stores," said Rahim Bhaloo, Founder, CEO & Chairman of PesoRama. "We see a robust pipeline of high-density traffic areas where we plan to open additional stores to drive continued growth and success."

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Join Our Live Stream on Instagram!

A live stream of the ribbon cutting and new store opening celebration of store 29 will be held on JOi's Instagram page on Friday, November 21 at 3:00 PM CDMX / 4:00 PM EST. Join us in celebrating and follow along on Instagram: @joi.dollar.plus.

About PesoRama Inc.

PesoRama, operating under the JOi Dollar Plus brand, is a Mexican value dollar store retailer. PesoRama launched operations in 2019 in Mexico City and the surrounding areas targeting high density, high traffic locations. PesoRama's 28 stores (soon to be 31) offer consistent merchandise offerings which include items in the following categories: household goods, pet supplies, seasonal products, party supplies, health and beauty, snack food items, confectionery and more. For more information visit: http://pesorama.ca.

Cautionary Note

This press release contains "forward-looking information" within the meaning of applicable securities laws, including, among other things, statements regarding the Company's planned expansion, new store openings and expected future developments and other factors that have been considered appropriate. While the Company believes that the expectations reflected in this forward-looking information are reasonable, undue reliance should not be placed on them because the Company can give no assurance that they will prove to be correct. Readers are cautioned to not place undue reliance on forward-looking information. Actual results and developments may differ materially from those contemplated by these statements, including due to changes in consumer behaviour, general economic factors, the ability of the Company to execute its strategies, the availability of capital and the risk factors which are discussed in greater detail in the "Risk Factors" section of the Company's prospectus dated January 31, 2022 and filed under the Company's profile on www.sedarplus.ca. The statements in this press release are made as of the date of this release. PesoRama undertakes no obligation to comment on analyses, expectations or statements made by third-parties in respect of PesoRama, its securities, or its financial or operating results (as applicable).

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/274750