Torque Ramps up Relationship with NFL Network Star Brian Baldinger as Brand Ambassador for Core Natural Sciences
Wheat Ridge, Colorado--(Newsfile Corp. - April 6, 2021) - Torque Lifestyle Brands Inc. (OTC Pink: TQLB) ("Torque" or the "Company"), (www.torquelb.com) an emerging leader in the active lifestyle sports nutrition and supplements marketplace kicks off its marketing relationship with NFL Network Star Brian Baldinger whom it recently signed as the Brand Ambassador for its New Core Natural Sciences brand (CoreNaturalSciences.com).
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Baldinger is an extremely influential presence on social media, with over a quarter million followers across Twitter (@BaldyNFL) and Instagram (BaldyNFL) and this first phase of marketing will begin to see the Core Natural Sciences products become more closely associated with the NFL Network Star.
A highly respected personality associated with the massive professional football entertainment industry in the U.S., Baldinger is a former NFL player, serving as an offensive lineman for the Dallas Cowboys, Indianapolis Colts, and Philadelphia Eagles. He is currently best known for his prominent role as a leading analyst for the NFL Network. Baldinger first appeared on the channel in 2005 just over a year after it was founded and broadcasts to more than 70 million pay television households across the United States.
“Brian is already starting to be a tremendous asset to Core. The, photo shoot and marketing phase booked for early April is the first step to growing the brand and expanding our product offering,” noted Leonard K. Armenta Jr, President of Torque. “Brian tried the products and loved them and we feel the level of enthusiasm he shares with us for Core is a strong indicator of its success through 2021 and beyond.”
According to the terms of the Company’s agreement with Mr. Baldinger (the “Agreement”), he will receive compensation, including a one-year supply of Core Natural Science products, in return for which he will participate in the production of TV and radio commercials as well as photoshoots for website, PR, and social media advertising materials, under terms defined in the Agreement, and the Company will be able to use Mr. Baldinger’s likeness and endorsement to advance the success of Core Natural Sciences in connection with marketing materials and press releases.
About Core Natural Sciences
Core sells PREMIUM SUPPLEMENTS DERIVED FROM NATURAL SOURCES and is differentiated in Torque’s branding strategy by its focus on the 45-and-up demographic. Products are exclusively aimed at supporting the health of the 45-and-up community, with products such as Apple Cider Vinegar Gummies, Emergency Immune Support, and Turmeric with BioPerine.
According to a recent report from Grand View Research, the global dietary supplements market size was estimated at over $123 billion in 2019 and is projected to expand at a CAGR of 8.2% over coming years. The global curcumin market, itself, was valued at $58.4 million in 2019 and is expected to witness a higher CAGR (12.7%) through 2027.
Learn more at www.corenaturalsciences.com
About Torque Lifestyle Brands Inc.
Torque Lifestyle Brands is focused on driving performance through acquisitions and by advancing original brands in the rapidly growing supplemental nutrition marketplace.
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Statements contained herein that are not based upon current or historical fact are forward-looking in nature and constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements reflect the Company's expectations about its future operating results, performance, and opportunities that involve substantial risks and uncertainties. These statements include but are not limited to statements regarding departure of the company's CEO. When used herein, the words "anticipate," "believe," "estimate," "upcoming," "plan," "target," "intend" and "expect" and similar expressions, as they relate to Progressive Care Inc., its subsidiaries, or its management, are intended to identify such forward-looking statements. These forward-looking statements are based on information currently available to the Company and are subject to a number of risks, uncertainties, and other factors that could cause the Company's actual results, performance, prospects, and opportunities to differ materially from those expressed in, or implied by, these forward-looking statements.
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