NetworkNewsAudio Announces Audio Press Release (APR) on Choom Holdings Inc. Prepping to Stand Out in Canadian Cannabis Market

New York, New York--(Newsfile Corp. - April 2, 2018) - NetworkNewsAudio announces the Audio Press Release (APR) titled "Cannabis Companies Prepare their Brands for Canadian Legalization," featuring Choom Holdings Inc. (CSE: CHOO) (OTCQB: CHOOF).

To hear the NetworkNewsAudio version, visit http://nnw.fm/r6JTE

To read the original editorial, visit http://nnw.fm/uOVo5

The brand Choom is building is a perfect fit for the recreational cannabis market. It's all about fun and relaxation. Images of Hawaiian beaches combine with a mellow color pallet to evoke an atmosphere that's far away from the clinical style taken by pharmaceutical cannabis brands.

The company's website and marketing materials emphasize the story behind the brand and, by implication, the bigger history of cannabis use in American and Canadian culture. Choom is showing an awareness of the decades of recreational smoking that have come before, that it understands that most customers aren't just taking up the habit now, and that they have a whole culture built around shared interests and values. Through its branding, Choom is selling itself as part of an ongoing history of people relaxing and enjoying cannabis.

It might seem like a lot of effort to go to for a single product, but there's a lot of money at stake. Cannabis already has a huge market in Canada, and with the change in the law, the profits from that market will shift from criminals to legitimate businesses. It's estimated that the cannabis industry will quickly be worth $10 billion by 2023, according to a recent Research report by Pacific International Securities, more than the spirits and wine markets respectively. That's not counting ancillary products and services such as security, testing, tourism, and paraphernalia. By making a new brand feel established, Choom is marking out a strong place within that large market.

About Choom™

Channeling the spirit of Hawaii in the Okanagan, high-grade handcrafted strains by Choom™ are all about cultivating good times and good friends. Choom™ was inspired by the Choom Gang; a group of buddies in Honolulu during the 1970s. Now, after four decades, Choom is bringing the spirit of Hawaii to the Okanagan. The company is planting its flag in the rapidly growing legal cannabis industry in Canada with its own brand of high-grade handcrafted herb. For more information, visit the company's website at www.Choom.ca.

About NetworkNewsAudio

NetworkNewsAudio (NNA) , a NetworkNewsWire (NNW) Solution, allows you to sit back and listen to market updates, CEO interviews and a Company AudioPressRelease (APR). These audio clips provide snapshots of position, opportunity and momentum. NetworkNewsAudio (NNA) is another NetworkNewsWire (NNW) Solution that can assist your company by cutting through the overload of information in today's market, NNA brings its clients unparalleled visibility, recognition and brand awareness. NetworkNewsWire (NNW) is where news, content and information converge. NetworkNewsWire (NNW) is a comprehensive provider of news aggregation and syndication, enhanced press release services and a full array of social communication solutions. As a multifaceted financial news and distribution company with an extensive team of journalists and writers, NNW has the unparalleled ability to reach a wide audience of investors, consumers, journalists and the general public with an ever-growing distribution network of more than 5,000 key syndication outlets across the nation.

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About NetworkNewsWire

NetworkNewsWire (NNW) is a financial news and content distribution company that provides (1) access to a network of wire services via NetworkWire to reach all target markets, industries and demographics in the most effective manner possible, (2) article and editorial syndication to 5,000+ news outlets, (3) enhanced press release services to ensure maximum impact, (4) social media distribution via the Investor Brand Network (IBN) to nearly 2 million followers, (5) a full array of corporate communications solutions, and (6) a total news coverage solution with NNW Prime. As a multifaceted organization with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. By cutting through the overload of information in today's market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge. For more information, please visit https://www.NetworkNewsWire.com.

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Forward-Looking Statements

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release and matters set in the company's SEC filings. These risks and uncertainties could cause the company's actual results to differ materially from those indicated in the forward-looking statements.

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