British Artist Lincoln Townley Launches Sell-Out Show at Venice Biennale

Venice, Italy--(Newsfile Corp. - April 21, 2022) - British artist Lincoln Townley today announces the launch of his controversial Banker collection at the prestigious Venice Biennale. A depiction of greed within the world's financial institutions and the 'money men' behind them, the collection has become Townley's largest and fastest-selling to date. The first edition of works from the Banker collection, comprising over 200 pieces, were sold out even before the show's official launch.

Pieces from Lincoln Townley

The substantial catalogue that accompanies the show serves as a lasting testament to the scale and speed of Townley's actualization, showcasing the extraordinary depth of the collection. It is an indication of the rapidly-expanding collector base that have now invested in the artist's growth. One of the larger pieces, 'Dance With The Devil', recently sold at Sotheby's auction in New York for $378,000, taking the ceiling of Townley's works at auction to the next level.

The Banker collection of oil paintings depicts the faces of what the divisive artist describes as the "acceptable face of greed" - screaming faces and twisted bodies in dark rooms, a shocking expression of the organized chaos in the global banking system. Each Banker portrait represents the power, greed and influence of a financial institution - reflecting, in many cases, the unstoppable will of the individuals driving the unchecked growth. The mammoth project has taken over a year to complete, with a selection of the powerful portraits now on display at Palazzo Mora, part of La Biennale in Venice 2022, and are listed at $160,000 each.

Pieces from Lincoln Townley

Pieces from Lincoln Townley

Lincoln said: "This is the biggest and most significant collection of my career so far. It represents the greed of the top banks around the world. It's incredible to think that the assets of just two of these banks would pay the whole bill for the coronavirus pandemic. They are the acceptable face of greed, all well respected in society, all smartly attired in the finest suits but underneath there's naked greed and ambition."

All works sold from the show were purchased directly from Townley's studio: "We have full control over the distribution and authentication of my paintings, and collectors get the maximum investment potential by having a direct relationship with us", Townley added. Original works and prints are also available through private sale at Sotheby's London, New York, Hong Kong and Los Angeles.

Pieces from Lincoln Townley

Pieces from Lincoln Townley

The transition of the art world away from the traditional gallery model has further propelled Lincoln and his studio team to leverage new technologies, in order to focus on building direct relationships with collectors. The use of virtual galleries, augmented reality to display works and the increased use of cryptocurrency have opened up new avenues to reach buyers who are embracing the relationship they can build with the studio. Using technology has always been key for Townley, with the focus quickly shifting to global sales, using virtual technology and social media as the primary tools for communication.

Lincoln said: "Technology has not only allowed me to carry on with business but has allowed me to operate my business more effectively. My team and I know that my work is a strong option for investors who are looking outside of the traditional stock exchange markets. The art market continues to grow exponentially, and my aim is to launch collections online first, before looking at physical locations like La Biennale to show the works in person." Lincoln added, "As I paint, we load the pieces online and send links directly to clients so they can see the complete process. Our augmented reality platform enables a collector to link straight to us via WhatsApp before seeing the work on their own wall via the camera on their phone."

The current show at La Biennale di Venezia, Italy, runs until 27th November 2022.

Media Contact
David Klein
david@lincolntownley.com
https://lincolntownley.com/

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