Mark Casaletto

Transformational leader bringing over 25 years of experience in establishing operational optimization across diverse industries in both national and international operations. Recognized for talents in strategy development, providing corporate vision and converting strategic plans into tactical reality. Proven track record of achieving revenue, profit and business growth within start-up, turnaround and rapid-change environments. 

> Relentless drive for excellence;  Consistent track record of successful P&L management and performance. Senior leader with a broad spectrum of experience in Operational Management and General Management including total responsibility for stand alone business units.

> Passion for innovation and digital transformation;  Keen interest in technological, social  and demographic forces that are rapidly changing how we consume information.  Innate skill for translating external trends into ROI supported strategic product innovation that forms the tenants for consistent, profitable growth.  

> Leader and motivator;  Passionate about leadership and champion for self-empowerment.  Focused on building great teams capable of driving consistent results.  Builder of highly engaged, strong corporate culture enviornments. Proud to have led and achieved top 100 status for Canada's Best Place To Work.

> Industry influencer;  Active in the industry, representing the company by sitting on 3 industry association boards, 2 post secondary college/university advisory councils and an active thought leader and speaker in the industry.  Consistently given the opportunity to speak on emerging trends and forces driving the industry having served as a keynote speaker and panel participant over 35 times in the past two years.  Was honoured to receive the COCA Industry Ally award in 2016 for exemplary contributions to the industry.

> Trusted executive leadership partner and value creator;  Tasked to be part of a selected group of trusted executives to lead industry consolidation through M&A over a three year period.  The effort resulted in the emergence of an undisputed market content leader in North America that realized over $300m in synergy operational savings and over $500m in shareholder value creation. 

Specialties: Build new ventures, channels and businesses
Negotiate deals and implement profitable partnerships
Run a P&L effectively and efficiently (both revenues/expenses)
Energize a stagnant or low growth turnaround
Leverage data assets
Digital Migration
Change Agent