eHealth, Inc.
(NASDAQ GS: EHTH)
Rigrodsky Law, P.A. is investigating potential claims against the officers and directors of eHealth, Inc. ("eHealth") on behalf of stockholders. A class action complaint has been filed against eHealth, which alleges that defendants made materially false and/or misleading statements, and failed to disclose material adverse facts to investors. Specifically, defendants misrepresented and/or failed to disclose to investors: (i) its highly aggressive accounting and modeling assumptions; (ii) its skyrocketing rate of member churn, resulting from eHealth's pursuit of low quality, lossmaking growth; (iii) its reliance on direct response television advertising, which attracts an unprofitable, high churn enrollee; and (iv) as a result, defendants' public statements were materially false and misleading at all relevant times.