Nathan's Famous Partners with Kitopi to Bring New Menu to All of Manhattan and Brooklyn via Delivery

Brand to begin test to bring the flavor of New York to all of NYC

March 12, 2020 4:00 PM EDT | Source: Nathan's Famous Inc.

Jericho, New York--(Newsfile Corp. - March 12, 2020) - ​​​​Nathan's Famous, Inc., the American tradition serving New York favorites for more than 100 years, announced today its partnership with Kitopi, the world's leading managed cloud kitchen platform. Founded in Dubai in 2017, Kitopi began serving Brooklyn in November of 2019, and expanded to Manhattan in early 2020, following successful expansion through the Middle East and London.

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Nathan's Famous Hot Honey Half Chicken

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"This partnership gives Nathan's Famous a unique position in our home city, allowing us to expand our service and offer the flavor of New York to everyone in NYC," states James Walker, Senior Vice President, Restaurants. "We've followed the evolution of delivery and managed cloud kitchen platforms closely and are excited to test this modern advancement in offering our customers more ways to access and enjoy both our 100-year-old classics and new menu items."

Customers in Manhattan and Brooklyn can order Nathan's Famous through any of the following restaurant delivery services: Grubhub, Seamless, UberEats, Caviar, Doordash, Postmates, and Deliver.com. Customers and businesses also have the option to order Nathan's Famous for catering via EZcater and Forkable.

This partnership also expands the reach of Nathan's new menu revamp, which pays homage to NYC. For the menu update, Nathan's tapped James Beard Award winner Mark Miller to help build an offering outside the brand's iconic hot dogs and fries. The evolved menu features a line of hand-dipped chicken sandwiches, chicken tenders, onion rings and even a hot honey half chicken. Nathan's Famous has also introduced a new line of fresh Angus beef burgers, a fantastic Nathan's New York Cheesesteak by Pat LaFrieda, as well as additional hero sandwiches and a premium line of milkshakes.

"Our new menu is all about our NYC roots, and we're thrilled that it's now accessible to everyone in this great city via this partnership with Kitopi," continues Walker.

To view images of Nathan's Famous new menu items, visit here.

To learn more Nathan's Famous, visit www.nathansfamous.com

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About Nathan's Famous

Nathan's is a Russell 2000 Company that currently distributes its products in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, and 14 foreign countries through its restaurant system, foodservice sales programs and product licensing activities. Last year, over 700 million Nathan's Famous hot dogs were sold. Nathan's was ranked #22 on the Forbes 2014 list of the Best Small Companies in America and was listed as the Best Small Company in New York State in October 2013. For additional information about Nathan's, please visit our website at www.nathansfamous.com.

About Kitopi

Kitopi is the world's leading, state-of-the-art, managed cloud kitchen platform. Founded in January 2018, Kitopi is dually headquartered in New York and Dubai and has more than 1,500 employees. It currently operates more than 30 kitchens in five countries (UK, USA, KSA, UAE and Kuwait), partnering with more than 120 restaurants to drive forth its mission of powering the food economy by revolutionizing the way people can access food.

Except for historical information contained in this news release, the matters discussed are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended that involve risks and uncertainties. Words such as "anticipate", "believe", "estimate", "expect", "intend", and similar expressions identify forward-looking statements, which are based on the current belief of the Company's management, as well as assumptions made by and information currently available to the Company's management. Among the factors that could cause actual results to differ materially include but are not limited to: the status of our licensing and supply agreements, including the impact of our supply agreement for hot dogs with John Morrell & Co.; the impact of our indebtedness, including the effect on our ability to fund working capital, operations and make new investments; economic; weather (including the impact on the supply of cattle and the impact on sales at our restaurants particularly during the summer months), and change in the price of beef trimmings; our ability to pass on the cost of any price increases in beef and beef trimmings; legislative and business conditions; the collectability of receivables; changes in consumer tastes; the ability to attract franchisees; the impact of the minimum wage legislation on labor costs in New York State or other changes in labor laws, including regulations which could render a franchisor as a "joint employee" or the impact of our new union contracts; our ability to attract competent restaurant and managerial personnel; the enforceability of international franchising agreements; the future effects of any food borne illness, such as bovine spongiform encephalopathy, BSE and e coli; and the risk factors reported from time to time in the Company's SEC reports. The Company does not undertake any obligation to update such forward-looking statements.

MEDIA CONTACT
Kate Laird
Trevelino/Keller
404.214.0722 x.125
klaird@trevelinokeller.com

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Nathan's Famous Hot Honey Half Chicken

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